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      Alpine Communications Blog
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     <h2 class="date-header">Friday, 03 August 2007</h2>
      
   <div class="post"><a name=9></a>
    <h3 class="post-title">Study Shows Consumers Prefer Telco Bundles over Cable Bundles</h3>
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<p class="MsoNormal"><font size="3" face="Times New Roman"><span style="font-size:
12.0pt">According to a consumer satisfaction study by the Cloes Fornell
International Group, consumers say they will consider a service bundle sold by
a telecom company over one sold by a cable company.&nbsp; The study, &#8220;How
Customer Satisfaction Impacts Telecom and Cable&#8217;s <st1:place w:st="on"><st1:City w:st="on">Battle</st1:City></st1:place> for the Consumer,&#8221; was releas<st1:PersonName style="BACKGROUND-POSITION: left bottom; BACKGROUND-IMAGE: url(res://ietag.dll/#34/#1001); BACKGROUND-REPEAT: repeat-x" tabIndex="0" w:st="on">ed</st1:PersonName> on July 31<sup>st</sup> by
Michigan-bas<st1:PersonName style="BACKGROUND-POSITION: left bottom; BACKGROUND-IMAGE: url(res://ietag.dll/#34/#1001); BACKGROUND-REPEAT: repeat-x" tabIndex="0" w:st="on">ed</st1:PersonName> CFI Group.&nbsp; The study found
that while cable companies have the current <st1:PersonName style="BACKGROUND-POSITION: left bottom; BACKGROUND-IMAGE: url(res://ietag.dll/#34/#1001); BACKGROUND-REPEAT: repeat-x" tabIndex="0" w:st="on">ed</st1:PersonName>ge in terms of bundle sales, telecom
providers have the <st1:PersonName style="BACKGROUND-POSITION: left bottom; BACKGROUND-IMAGE: url(res://ietag.dll/#34/#1001); BACKGROUND-REPEAT: repeat-x" tabIndex="0" w:st="on">ed</st1:PersonName>ge in future growth due to higher
satisfaction scores. For example, 20% of households that do not already
purchase service bundles say they plan to in the next year. Of that number, 54%
would prefer a telecom service bundle versus 44% who would prefer a cable
service bundle.&nbsp;<o:p></o:p></span></font></p>

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   	    <p class="post-footer">
      <em>Sara Hertrampf @ 16:06 PM</em>
        		  			<a href="/cgi/user.cgi?urlname=AlpineMarketing&inreplyto=9&cmd_blog_comment=Comment" class="comment-link">Add Comment</a>
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		  <dd class="profile-data"><strong>Name:  :</strong> Alpine Communications</dd>
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		<p class="profile-textblock">Alpine Communications has been providing telephone, Internet, and security services to six rural exchanges in northeast Iowa since 1997.   Alpine also offers cable TV service to seven nearby communities.  A new retail center, Web hosting/design, computer security, and business phone system sales and service are Alpine's other areas of specialization.  A fiber-to-the-home project was recently completed in Elkader and Guttenberg.

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